Search Engine Optimization
What is Search Engine Optimization and why do I need it?
Search Engine Optimization or SEO is a complex web of technique to promote web exposure and build search engine rankings. It make a website easier for clients or you website's audience to discover.
Typically newer website start at the bottom of a search engine and take a while to build up higher rankings. There are a large number of techniques necessary that can be used to increase ranking and web exposure, but time an patience is required.
SEO experts agree that continouse monthly SEO work is the most effective way of building up rankings and exposure. The larger your budget for SEO, the better, especially in competitive industries. For example compteting with Nike and addias for sports wear rankings on the top page of Google will require similar budgets to Nike and addidas which could run into millions of dollars. As a rule of thumb, less competitive areas and niches may be easier to rank for. Similarly, local listings may be easier to achieve than country-wide or international rankings.
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